VP Product @ Pepper
VP Product, Strategy and Data at Pepper, leading the business strategy, product, data and design teams, which design, build and optimize a new banking experience.
She has more than 20 years of experience in Product Management, Strategic Planning and Marketing in startup companies as well as in large organizations. Her expertise is understanding customer behavior and building the best solutions for their needs.
Prior joining the financial market, and after years in the telecommunications industry she was part of a new startup in the automobile market and a founder of a startup who set in mind to change the way we organize our day to day family life.
Pepper is a bank that lives in your phone and was born to completely transform the banking world and bring customers a state-of-the-art, friendly, fully transparent and completely fair account management, money transfer, and investing experience with unique and personal service from real human beings.
Pepper is a start-up from the Leumi Group that has been launched to meet people’s huge expectations for “”the bank of tomorrow”” and is made up of people who live, breathe, and speak technology and design